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Internet Marketing Strategies for Video Marketing and SEO

According to the latest research, not only is online video the fastest growing media online, but is has now surpassed search as the most popular activity online. Online video views surpassed searches performed on the top 5 search engines, according to stats released by comScore and covered by ReelSEO in October 2008.Because online video is so popular right now, it presents a unique opportunity for online marketers to leverage video content as an effective means for marketing brands, products, and services. Because online video marketing is in the nascent stages, there is much that is not well understood. For content producers as well as internet marketers, it is important to learn how to produce and publish video content in a way that users can easily discover your video content on the search engines. For this, one must learn and understand video search engine optimization, or SEO for video content.In order to leverage the power of online video with search, one must first answer the question, "what is video S...

 


How Best To Go About Choosing Your Digital Video Camera Zoom Lens

Okay, so you finally decided to get that digital video camera you've been saving for. You have enough money to buy a kick-butt video camera. But have you considered the most vital part for the camera? The part that comes into play with every video shot. The digital video camera zoom lens. Without a proper digital video camera zoom lens, your prized video camera isn't all it could be. You would be much better off if you spend equal amounts on the camera and the digital video camera zoom lens. The lens is that important. Your choice of lenses can distinguish between a good camera and an outstanding camera. Spend More On The Lens The digital video camera zoom lens determines how well your videos turn out. It, more than anything else on or in the camera affects the end products. Think about it, every shot you take goes through that lens. Really the camera is just a case for the mechanisms inside. You could make a case for reversing the spending, more on the lens and less on the actual camera. Most digital video...

 


Review: Panasonic LUMIX DMC-LX7K Digital Camera

The Panasonic LUMIX DMC-LX7K has a lot going for it (along with a couple of things that it doesn’t). In particular, its New Optical Image Stabilizer, built-in neutral density filter and light Speed Auto Focus Tracking. But is this the right camera for you? Let's find out. Key Specs For The Panasonic LUMIX DMC-LX7K RRP: $449.99 Year of release: 2012 Display size (inches): 3 Image resolution (MP): 10.1 Zoom: Optical: 3.8x; Digital: 7.5x Video Capture? HD 60p Available Colors: Black, White Panasonic LUMIX DMC-LX7K: The Pros Image Quality: With a full redesigned Leica Vario-Summilux f/1.4 lens, improved signal-to-noise ratio at the sensor, and an improved Venus Engine image processor, images feature rich clarity and fine color graduation at the lower ISOs from about 400 on down. While its 10.1MP maximum resolution is not as great as many of its competitors, it is adequate to produce quality 8” x 10” prints from a home printer. At maximum resolution, image size is 3,648 x 2,736 pixels at a ...

 


Digital Video File Formats

Lots of people think digital video file formats are terribly complex. All that confusing alphabet soup seems like Greek. Who can understand it? Actually, video file formats are NOT that difficult. Most formats are compatible with multiple players and will work in many situations. Lots of people think there is only ONE magic format that works best. Truth is, all formats have their pros and cons and are good for different reasons. Converting from one format to another is no more difficult that doing a "save as" with a word document. You pick which format you want and the software does the rest. Any video editing software should be able to convert into multiple formats. To fully understand internet video and work with confidence, it pays to know the most common formats. This article lists the most common ones and their pros, cons and typical uses. First, a brief explanation about why so many digital video file formats exist and what that really means. Video files are huge. To play them on the web or your c...